​Development & Marketing Manager's Report

​Development & Marketing Manager Report
FY18 – July 19, 2019
 
Development

• Individual Giving for FY19:
  • As of 7/19/19:
    • Total received: $137,194
    • We still need to raise $15,544 by July 31!
    • 90% to goal ($153,000)
• Individual Giving this time last year:
  • Total received: $135,824
  • At this time last year, we still needed to raise $8,280 to meet goal.
  • 94% to goal ($144,304)
  • Last year, we ended up raising an additional $11,690 between 7/20 and 7/31 to exceed our goal.
• Individual Giving this time in FY17:
  • As of 7/20/17:
    • Total received: $124,779
    • 102% to goal with pledges ($130,000 goal)
    • Between 7/20 and 7/31 in 2017, we raised $13,583 to exceed our goal.

 

• Thank you to everyone who has helped make phone calls to donors already this month! If you haven’t had a chance to make calls, please be sure to do so by July 26.
• Over the past month, donors have received an appeal letter—as well as a reminder postcard. The final piece of communication (aside from phone calls) will be additional emails during the final days of the month.

 
2018-2019 Season Tickets

• Unrequited
  • Total: $15,788
  • Tickets sold: 520
  • Goal: $21,402
• FY18 Songs My Mother Taught Me
  • Total: $11,740
  • Tickets sold: 596
  • Goal: $7,290
• FY17 Songs of Travel
  • Total: $8,196
  • Tickets sold: 424