Development & Marketing Manager's Report

4._development___marketing_managers_report.pdf | |
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Development
2017-2018 Season Tickets
Cantus Idol
- Individual Giving for FY18:
- As of 4/20/18:
- Total received: $99,760
- Pledged: $3,475
- 72% to goal
- As of 4/20/18:
- Individual Giving this time last year:
- As of 3/22/17:
- Total received: $91,392
- Pledged: $1,460
- 71% to goal
- As of 3/22/17:
- Contributions tied to the latest direct mail appeal have been less robust than hoped for – but donations continue to come in, and I expected the total to continue to rise.
- Responses to the donor survey of those who have already given this fiscal year, however, have been outstanding – in both quantity and quality. I plan to compile data from the responses soon.
2017-2018 Season Tickets
- For the Beauty of the Earth
- Total as of 4/20/18: $33,963
- 106% to goal
- Note about the Ordway: The numbers in the sales report strictly reflect sales and not attendance. Because we did not refund tickets to the Ordway performance (and because exchanges were processed in such a way that did not reallocate revenue to other venues), the Ordway sales numbers probably look unrealistic – but they reflect the revenue we expect to receive from the Ordway box office upon settlement.
- The StarTribune’s review of this show likely helped us exceed our goal.
- Total as of 4/20/18: $33,963
Cantus Idol
- Monday, May 14 at 5:30pm at ARIA
- Total as of 3/22/18:
- 233 tickets sold; $31,100
- Goal: 350 tickets sold
- Total this time last year:
- 246 tickets sold; $34,187.50
- Paul and Zac have followed up with many previous Idol attendees personally – and we’ll continue to make personal follow ups to improve attendance.
- We’ve experienced a disruptive setback to the planning of one of our auction items this month. Martin Patrick 3 – who had initially committed to letting us use their space for a special “Cantus All-Stars” event – pulled out of the partnership. While we’ve secured a backup space (Marquette Place’s event room), we’re still looking for a bit more of a destination.
- If you know anyone in your network might be compelled to make a gift of $5,000 or $2,500 before the event as a ‘seed donor’ to our fund-a-need, please talk to me, Joe, or Brock! Thanks to Brock, Marit, and Joe for helping to secure two gifts of $5,000 already this year!