Development & Marketing Manager Report
Development
2016-2017 Season
2017-2018 Season
EPK
- Individual Giving for FY17:
- Received as of 6/23/17: $110,284 (with pledges receivable: 90% to goal)
- At this time last year: $88,680 (77% to goal)
- Final EOY direct mail will be sent next week.
- Final EOY postcard reminder will be sent in mid/late-July.
- Engagement Committee will help coordinate board phone calls to those who gave last year, but not this year.
2016-2017 Season
- Covers
- Overall Covers ticket sales landed at 82% to goal.
- Two possible contributing factors: we had an ambitious goal after last year’s success, and we received slightly less press.
- Overall Covers ticket sales landed at 82% to goal.
- Songs of Travel Chamber Concerts
- As of 6/23/17: 144 tickets totaling $2,778 – Buy your tickets now!!!
- Advertised online, in program books, on ASI and TMORA newsletters, and planning a postcard to hit immediately after the July 4 holiday. Press release was sent this week.
- SPONSOR: Fredrikson & Byron Law Firm
2017-2018 Season
- After announcing the season on June 2, subscriptions sales are slightly ahead of previous years.
- As of 6/23/17: 106 households
- At this time in 2016: 24 households
- At this time in 2015: 94 households
- At this time in 2014: 53 households
- Gross totals from the past several years:
- 2017-18: $24,480 (and counting)
- 2016-17: $44,248
- 2015-2016: $55,560
- 2014-2015: $50,080
- Single tickets will slightly increase by $2-$5 to match our increased venue expenses; Subscriber tickets will remain at $30/ticket
- Cantus will enforce ticket exchanges more closely (free for subscribers; small fee for single ticket buyers)
- We received two great press reviews of the upcoming season: MinnPost (https://www.minnpost.com/artscape/2017/06/cantus-and-bach-ensemble-announce-new-seasons-stone-arch-bridge-festival-weekend) and Pioneer Press (http://www.twincities.com/2017/06/16/cantus-new-season-includes-sweet-honey-in-the-rock-and-fleetwood-macs-rumours/)
EPK
- Because all singers will be returning next year, we’ve decided to forgo the expense of a photo shoot. AAM has requested that we still create a promotional video, however, for the 2018-19 touring show tentatively titled “Stranger.”
- We’ll be filming at the MacPhail Center in early July.